O2O — or online-to-offline — is the merger of two retail components that traditionally were separate entities. This merger allows businesses to encourage online customers
Many of the biggest trends in ecommerce last year were driven by the COVID-19 pandemic. Online sales rose by a staggering 32% as stay-at-home orders
Ecommerce spending totaled more than $861 billion last year. It increased 44% from the year before, and analysts expect it to continue rising. With numbers
Nearly two billion people in the world shop online, and your business should use ecommerce localization to reach them. Without ecommerce localization, an American business
Add to cart. Add to cart. Add to cart. Then we’re distracted and gone. For store owners this is cart abandonment. And as ecommerce owners
Understanding your customers is critical when running an ecommerce business. From knowing where to prioritize your digital marketing efforts to optimizing your conversion rate, keeping
The purpose of product descriptions is to offer customers important information about the features and benefits of your product. The better your product descriptions, the
When it comes to engaging customers on the internet, nothing is more important than your company’s website structure. Structuring your website to maximize potential sales
Learning how to implement WooCommerce coupons into your marketing strategy could be one of the most important decisions you make as we head into 2021.
Anyone who sells goods online knows conversion rate is a critical success metric. However, for many small ecommerce business owners, optimization can be tricky. One
